Hi! I design visual identities &
marketing materials that bring
clarity and recognition to brands.
I hold a BFA in Visual Communication Design.
My experience is through internships, freelance projects, and building my own creative brand.
Case Studies 🔎
Contraceptive Brand Design & Product System
Branding Project
Pavo is birth control for men. Visual identity system includes product design, packaging, print collateral, pill boxes, pill sleeve packaging, wallet-sized dosage calendars, outdoor poster ads, social ads, and an event/vendor tent experience.
Branding • Typography • Product Design • Marketing • Market Research • Advertising
Indianapolis Canal & Scooter Research
Academic Research Study
Combined observational research with data storytelling to visualize public perception and mobility patterns along the Indianapolis Canal.
Information Design • Data Storytelling • Design Research • Visual Mapping
Now Included Identity for Inclusive Care
Created in collaboration with Innovatemap
Brand identity work supporting a digital health platform built to foster trust, representation, and equitable care for overlooked communities.
Branding • Typography • Illustration • Product Design • Marketing • Market Research
Typography Convention Poster for Kern
Academic Design for an International Typography Conference
Monospace by Kern is an annual type convention in Japan highlighting Zuzana Licko. The poster incorporates Licko’s typefaces and experimental scanography; layering repeatedly cut and re-scanned letterforms to echo digital degradation and typographic process. Printed in large poster size.
Typography • Print Design • Experimental Print Process • Visual Research
Community Arts Campaign
Promotional Design Materials
Print and Digital Campaign supporting local artists, cultural programming, and community engagement for Big Car Collaborate; a non profit organization
Illustration • Print Design • Social Media Campaign • Community Outreach Collateral
Wayfinding for Herron School of Art & Design (IUPUI):
Modular Signage System to Distinguish Four On-campus Galleries
Presented to the Director of Herron Galleries as part of a collaborative design initiative, the design system uses simplified floor-plan silhouettes that fit together like a puzzle to create a recognizable visual language that works across maps, signage, and print/digital communication.
Environmental Graphics •
Signage • Visual Identity • Wayfinding System
Science Fair Visual Identity
Logotype Identity
Logo Assets for an internal company event that captures the playful experimental spirit of the event.
Logo Design • Visual Identity • Typography • Ideation • Illustration • Animation
Restaurant Playing Cards
Promotional Deck of Cards
Developed logo and a visual system for "Sushi Train", where playing cards are used as the brand's touchpoint within the dining experience. Explored multiple concept directions through mood boards, refined based on client feedback, and illustrated a cast of playful sushi characters that embody the restaurant’s personality.
Illustration • Logotype • Visual Identity • Branding • Concept Development • Packaging • Print Design
Highlighted Works 🧨
